Shift of $343 Million U.S. Budget Aligns Business at IPG
-By Michael Bush and Rupal Parekh
NEW YORK (AdAge...
Chores have been handled by GSD&M
-By Steve McClellan
MasterCard is shifting its U.S. media account to Interpublic Group's Universal McCann without a review, the client has confirmed.
Ross talks about the challenges facing retailers and how they need to change in order to thrive in the digital age
John Ross knows a thing or two about retail...
Marketers Try Interactive Mirrors, Discounts via Scanners
-By Emily Steel
It's Steven Spielberg's futuristic "Minority Report" come to life.
Plus 10 More Insights From Ad Age's Women to Watch Event
-By Michael Bush and Natalie Zmuda